ENVIRONMENTAL GRAPHICS & SPACIAL DESIGN
As a part of an integrated marketing campaign for Southeastern Seminary, the GO branding was implemented into a number of ways to reinforce our message. By including inquisitive verbage and interactive elements alongside the printed materials, the GO branding allowed each viewer to engage with their own story.
#1
The concept, design and most of the construction (including GO logo light sign) of the global map wall was my contribution as a way to represent global partnerships and ways our students were "going." It was debuted as the centerpiece of the booth of the Southern Baptist Convention in 2015.
#2:
Also to complement the wooden map, the women's booth of the same convention had a softer feel. Contribution included concept and design.
#3
One of six, this was considered a large format
"thank you card" to the donors of Southeastern Seminary. Debuted at an outdoor cookout. Contribution included concept and design.
#4
For the second year of the GO campaign, there was a need to continue the interactivity brought on by the wooden map wall (at top), but with a renewed sense of purpose. We had been using a small dry erase board featured at bottom of image to amplify social media and bring a personal element. Capitalizing on that idea, and enveloping the convention's theme of "Unity," the concept of the a "large format dry erase board" came into play to provide a larger visual impact. Contribution included concept & research and compilation of materials to accomplish final product. It was debuted as the centerpiece of the booth of the Southern Baptist Convention in 2016.
Mercy Kids Environmental hallway design
#5
Creating a travel-based whimsical world, the Mercy Kids environmental hallway design transports each child into a realm of possibility and adventure.
